Getting to the top of a search engine result page is a great achievement but don’t celebrate yet: if all those searchers clicking on your site don’t find what they are looking for quickly they will hit the back button and click another result. This is called pogo-sticking and search engines, including Google, are able […]
For keywords other than your brand name, you have to focus on ad bidding and SEO ranking to get Google real estate. However, for your own brand keyword, you have many more options. Google Real Estate Breakdown For a brand keyword, Google will return a search page that looks like this:
Google Authorship is a system in which you can identify specific writers on the internet. Authors can sign up via their Google+ profiles and can have their content linked directly to show their body of work. It’s a powerful network for finding writers who can specialize in what you do and can also have a […]
How Google Personalizes Search Over the last 15 years, Google search has become the champion instrument to facilitate lightning fast information to people all over the world. From it’s inception in 1996, Google has always been on the cutting edge in regards to providing its followers with the most convenient and relevant search results. Google […]
What is SEO? SEO or Search Engine Optimization is the process by which companies increase their visibility on search engines like Google and Bing. The goal of SEO is to get your website to the top of these search engine result pages (SERPS), thus making your brand easy to find and accessible for users when […]
There are many types of bad reviews. Some you can respond to, some you can have removed, and some you can try to push down through a variety of SEO techniques. The Plea for Improvement The Plea for Improvement is a bad review posted by a known customer, under their name or usual username, that […]
