Founded in 2003, LinkedIn connects the world’s professionals to make them more productive and successful. With more than 187 million members worldwide, including executives from every Fortune 500 company, LinkedIn is the world’s largest professional network on the Internet. The company has a diversified business model with revenues coming from talent solutions, marketing solutions, and […]
By now most Internet marketers are emphasizing content creation in their online marketing strategies. Many websites have extensive blogs with a variety of content on topics relevant to their industry but the pressure is still on to create new content. Of course there is temptation to reuse all that great stuff you already have but […]
A few months ago Google introduced a new search algorithm which enabled Google to better understand contextual search queries. This is the next step in the creation of a search engine with the ability to answer personal, subjective queries such as “What should I do on Saturday?” by using information gathered about your interests and […]
Marketing has changed a great deal in the last few decades and online marketing will continue to take over. As more and more consumers spend much of their time online between computers at home or work and a majority of North Americans using smartphones, effective marketing strategies must target these markets. Ongoing Media Fragmentation Consumers […]
Lead nurturing is the process of building relationships with prospective customers through relevant information and engaging, meaningful contact. This is how businesses stay in contact with those who are interested in the product or service on offer but are not yet ready to buy. 95% of the visitors to your website do not want to […]
Despite being an essential aspect of growing your company, most people do not enjoy hiring new staff. The reason for this is simple: it can be a difficult and stressful process for you and your team to find, train, and get used to working with a new coworker. To smooth transitions and ensure your newest […]
