Facebook advertising continues to play a larger role in many businesses online advertising mix. With more people using Facebook than ever, their ad offerings have diversified considerably since the beginning. What’s more, every time Facebook updates its User Interface, new ad dimensions are also implemented. It can get pretty confusing! Especially if you want your […]
Greetings AdLuge community members! We have another update to let you all get excited about. We’ve heard a lot of requests to toggle offline leads into the total lead count. We have now implemented this ability within the Lead Report! This gives you choice. If you’d like to include your offline marketing efforts you can. […]
Hey Lugers! We have some pretty helpful enhancements that I am excited to tell you about! These new changes should really help make lead sorting much easier. Dashboard: Monthly Lead Trend The first change you will likely notice is the Monthly Lead Trend tab. This has been made the default tab in Lead Summary. You […]
Landing pages and the lead capture forms they usually include are two of the most important aspects of effective lead generation. By directing visitors to specially designed pages with higher conversion rates, webmasters are able to focus the attention of their prospects on the offer or product that is most likely to appeal. But how […]
Each year, Pay-Per-Click advertising becomes more expensive. If you are driving traffic to a landing page, it’s essential to follow best practice in page layout to remain cost-effective. Once a person clicks your ad, it’s up to the landing page to close the deal. There’s no sense in having a great ad that drives people […]
Changes in how, where, and why consumers access information has made a new approach to marketing possible. Based on the idea that companies are competing with real people for the attention of their customers (who are also real customers), friend-of-mine awareness advocates that success is based on getting customers to think of your company as […]