Hello AdLuge community members! An exciting update has just rolled out within AdLuge that has been a long time coming, and we’re quite excited for. The Monthly Comparison tab, previously found under the “My Leads” section, has been renamed to the Lead Report within the “Reports” section of AdLuge. Along with this change, some significant […]
Collecting information from Facebook profiles is not spying. But using that information to discover elements of their marketing strategy is, well, a little bit like spying. 1. Check out the reveal tab. The reveal tab offers free content to encourage people to Like a company. Check out the free content on offer by your competitor. […]
At AdLuge, we focus on internet marketing lead generation and lead measurement, but any seasoned marketer knows that a holistic approach is the best way to achieve saturation; SEO and PPC fit very nicely into this mix. Business leaders are a much harder demographic to reach and convert than the general public. When spending a […]
An Enhanced Campaign is a Pay Per Click ad campaign that is run on multiple devices and in multiple geographic regions. This could previously only be accomplished by running several separate campaigns. Enhanced Campaigns run ads based on a more complex bidding system. You can set different bid ranges for the same ad for different […]
CPA bidding for Google Ads is a feature of Conversion Optimizer, a tool that uses historical performance to decide the relative value of clicks on different ads, and set the Cost Per Click Bids on those ads accordingly. If your Google Ads trends continue, Conversion Optimizer will make the average cost per conversion come in […]
As mobile Internet use becomes more common, videos are becoming more necessary for an effective content strategy. A video is a much easier way to learn content on mobile than a wall of text or an article. According to a Forbes study, almost 80% of senior executives are viewing more content videos now than they […]
