Dynamic content is automatically tailored to a user’s behavior and history. The most famous example of dynamic content is Amazon’s user recommendations, but similar dynamic elements play a small part in every web page. Many comment sections are now loaded dynamically onto websites, tailored to specific commenting histories. Dynamic content is good for websites because […]
If you are a Cosmetic Surgeon in North America, you are very likely already involved in Search Engine Marketing. Google Ads is the leader in the industry for giving virtually anyone the ability to pay for top placements on Google’s search engine. Using AdLuge, we are able to use industry average data to help cosmetic […]
1. Dropbox There are a lot of file-sharing solutions on iOS, including the ingenious Filemagnet that shares files through iTunes’ infrastructure, but the most powerful and useful one is Dropbox. This allows you to share a folder a files with your work group wherever they are, and whatever devices they’re using. Dropbox also plays nicely […]
A new tool has recently been added to the Google Ads dashboard called Keyword Planner, and it has replaced The Keyword Tool. This is… mostly good news. Keyword Planner has similar but expanded features and a more unified interface. However, it has also lost some features. Let’s look at the interface:
For keywords other than your brand name, you have to focus on ad bidding and SEO ranking to get Google real estate. However, for your own brand keyword, you have many more options. Google Real Estate Breakdown For a brand keyword, Google will return a search page that looks like this:
Broadly speaking, the internet itself would not be profitable. The vast majority of websites would not exist. Although most of the discussion around marketing intelligence focuses on defeating competitors, it is much more important than just moving customers from one company to another. Marketing Intelligence allows companies and customers to connect. Working perfectly, marketing intelligence […]